All wrapped up An international guide to contemporary packaging design Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories-beverages, food, body, luxury, and other markets--and no fewer than 50 sub-categories.
Featuring a selection of hundreds of works, this book brings together Pentawards winners from 2008 to 2016, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives.
This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.
Характеристики
Код товара
910200
Издательство
TASCHEN
ISBN
978-3-8365-5552-4
Бумага
Мелованная
Количество страниц
672
Переплет
Твердый Переплёт
Язык издания
Английский
- Автор:
Показать все характеристики